E-commerce by itself doesn't say much. The question is why and what are you providing to be part of Ecom. Ecom is just a fancy title. On the inside is about the same idea as any other online store set-up.
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I actually did a test run with Ecom mindset and from my own experience the easiest way to achieve web with Ecom was using wix. Wix is just so easy to use with endless possibilities as long as you know how to work inside virtual world, meaning, as simple as dragging and dropping.
WordPress Ecom is another easy and limitless way to achieve your new Ecom website. The only thing I found to be less than wix was due to many add-ons being premium paid extra. Also, WordPress can overwhelm you if you are just learning.
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